Just Enterprise Workshop- Writing for the web

This course increases understanding of not just “how” but “why” formatting for the web has such a crucial impact on your organisation’s on-line and social media performance. It reveals what the human eye sees on a webpage and how to ensure visitors to your site read more and investigate further. We disclose some of the secrets to improve your search engine rankings and discuss why site testing is a must before launch. Delegates attending this course will never look at a website in the same way again.

Delivered in a friendly, non-technical and informal style, the workshop explores the following key areas:

  • What are the aims of a website?
  • Why use search engine optimisation (SEO) and how to find keywords people search on
  • What visitors to your website see
  • How to write on-line copy and engineer what people read
  • Accessibility
  • How to run a usability study
  • The importance of interaction on your site

Friday 29th March 2019 (10.00am to 4.00pm) – Room 3, Kirkwall & St Ola Community Centre, Broad Street, Kirkwall, Orkney, KW15 1DH

Cost-Free of charge for members/staff of third sector organisations

 How to Book Click here to complete the on-line registration form. Places are limited and are offered on a first come, first served basis so please book early to guarantee your place.  

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